Where We Shine

Marketing and Branding

Your brand is your organization’s image and personality.  It’s your identity. It’s your reputation.  Branding is the process of creating a clear, consistent look and messaging about your organization – your mission and value proposition, your products and services. When people see your logo or hear your name, you want them to think of you in the ways you have defined. Clarifying and maintaining a strong brand identity is critical for every organization. Firefly offers brand identity and marketing services that create powerful and engaging logos and communications collateral that clearly articulate who you are and what you do. 

From the consistent use of design to the deliberately chosen voice and tone of the messages delivered on your behalf, we create and manage the guidelines in which your company’s identity is communicated through a range of marketing platforms.

Areas of expertise:

  • brand/marketing audits and brand guidelines
  • logo design and development
  • message point development and copywriting
  • social media strategy, management and engagement campaigns
  • website design, development, maintenance, hosting and SEO services
  • print collateral – design and production services
  • marketing plans
  • email marketing, direct mail, traditional advertising and more

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